Case Study: Music Discovery & Hit Prediction App
A developer creates an app where you can guess what music will become popular, and get rewarded with early access to cool music. How can the app get traction?
Case Study: Real-World Business Goes Virtual
If you’re offering a service in the “real world” and ever wanted to take it online or create an app, this case study is for you. This offline service business is creating an app that can revolutionize its business. How do they launch and make the switch? Transcript: Raj: Hi Read more…
Crash Course: How to do YouTube Advertising
Raj and Hanna uncover what you need to be successful getting started with YouTube advertising
Case Study: Bad Website Drives Customers to the Competition
How serious should you be about great website features? Very, as this case study shows. This company has been losing a ton of business to the competition.
Case Study: Local Direct Mail for Services
If you’re trying to figure out marketing, it’s not always obvious what’s the best way to go. This company is using old-fashioned direct mail – is that a mistake?
Case Study: Marketing a Beverage on Facebook
Food & Beverage is a tough industry with tight margins. How can they successfully market on Facebook?
Case Study: Preserving Grandpa’s Business
When inheriting his grandfather’s western bootmaking business, the demand generation needs a re-boot. How to respect grandpa’s legacy, but get new business in the door? Transcript: Raj: Hi there, RajJha with Hannah Mears and we do case studies. Today’s case study and this is yet another one, is all about Read more…
Case Study: Expanding by Opening New Locations
This case study covers how to expand into new geographic areas – whether as a new owned location or if you’re franchising. Transcript: Raj: Hi there I’m Raja. And welcome to another case study. I’m here with Hannah Mears and Hannah, we’ve got an interesting one today. Something useful for Read more…
Case Study: Subscription Service Markets to Enthusiasts
Raj and Hannah break down demand generation for a meal prep subscription service that caters to high-performing individuals. How can they grow profitably and smart? Transcript: Raj: Hi there! I’m Raj Jha. I’m here with Hannah Mears. And if your business could benefit from generating demand from enthusiasts in the Read more…
Case Study: When Competition Eats Your Lunch
When a retailer of kid’s playground structures is getting crushed by the competition, they’re not sure where to begin. Here’s how to quickly take the lead. Transcript: Raj: Hi there! Welcome for another case study today, we’ve got an interesting one. And you’ll find out, it was a little personal Read more…