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Mary Dela Cruz

How to Exit Your Agency (Or Any Services Business)

Discover a weekly list of short, actionable steps to get out of operational deadlock, build a self-managing team, grow strategically, and increase company value in the Boardroom Bulletin™.

By Mary Dela Cruz, 1 yearAugust 26, 2022 ago

Case Study: Music Discovery & Hit Prediction App

A developer creates an app where you can guess what music will become popular, and get rewarded with early access to cool music. How can the app get traction?

By Mary Dela Cruz, 1 yearMay 10, 2022 ago

Quick Take: Should I Raise Money For My Startup?

When should a startup raise money? The answer isn’t always clear – and there are risks of being too early or too late. Dive into whether or not it’s time to raise based on the kind of company you have. Discover a weekly list of short, actionable steps to get Read more…

By Mary Dela Cruz, 1 yearApril 4, 2022 ago
Adding an App case study

Case Study: Real-World Business Goes Virtual

If you’re offering a service in the “real world” and ever wanted to take it online or create an app, this case study is for you. This offline service business is creating an app that can revolutionize its business. How do they launch and make the switch? Transcript: Raj: Hi Read more…

By Mary Dela Cruz, 2 yearsMarch 23, 2022 ago

Crash Course: Selling with Instagram Ads

Using Instagram ads can be amazing, or a total waste of money. Which one depends on if you know how to use them. Here’s how to use Instagram ads to sell more … successfully.

By Mary Dela Cruz, 2 yearsFebruary 8, 2022 ago

Crash Course: Building Your Personal Brand

Building a personal brand can be one of the most valuable things you do – if you do it right. Here’s how.

By Mary Dela Cruz, 2 yearsJanuary 18, 2022 ago

Are Business Books Worth Reading?

Thousands of business books are published each year. Should you be reading them? Is it worth the time and effort? Or are there better things to do with your time?

By Mary Dela Cruz, 2 yearsJanuary 6, 2022 ago

Crash Course: Using Direct Mail To Sell More

Does direct mail still work to generate sales? Absolutely, if you do it right.

By Mary Dela Cruz, 2 years ago

Crash Course: Using Blogging to Market Your Brand

What’s the right way to use blogging to market your business? In this crash course, we cover what to do (and not do) to blog your way to a better brand and more sales. Transcript: Hannah:  … Your demand generation perform at an elite level. And that’s whether you’re already Read more…

By Mary Dela Cruz, 2 yearsDecember 8, 2021 ago

References Done Right

What’s the best way to get glowing references? And as an employer, how do you make sure references are accurate? Here’s the quick hack to making sure you’re upping your reference game.

By Mary Dela Cruz, 2 yearsNovember 5, 2021 ago

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